VIDEO SERIES
The Resource Desk
The Trade Desk platform is complex, but that’s what The Resource Desk is for. It provides users with best practices, how-to guides, case studies, and inspiration for getting the most out of our platform. It’s a website with its own marquee video series, written and directed by yours truly.
If you want to dive in, you can find all the episodes on YouTube.
Creative
Long-form video, :30 & :15 promos, paid social
My role
This content gets pretty technical, but that’s where I come in. I work hand-in-hand with our Product Marketing and Editorial teams to distill complex ideas into plain English as much as possible.
But I don’t just write the scripts, I also direct our home-grown talent, plucked from the global ranks of The Trade Desk.
Scripts & Copy
Pre- and post-production
Directing
:15 promo
Deal Desk (long-form video)
How to Implement Omnichannel Campaigns Pt. 2 (long-form video)
Decision Power Score (long-form video)